How to Productize: 8 Steps for Turning Your Service Into a Product
Online Meeting (Live)
Managing a Business, Marketing/Sales
Generic services – whether you sell to consumers or businesses — are getting cut. When customers need to conserve cash, the first thing they cut are generic services. But they still buy products that solve a specific problem. Productizing your service makes it more tangible for consumers. It also allows you to hire people to deliver your offering because it’s the same every time. That’s why some of the most successful services companies go out of their way to package their service like a product. Today, in the depths of the COVID-19 pandemic, productizing is more critical than ever. Join this free, one-hour webinar and learn the eight steps to turn any service into a product.
What you will learn:
- 8 steps to create a productized service.
- Learn how Guerilla Tacos, Spiffy, Encore and other service-based businesses have productized and pivoted during COVID-19.
- Create a pricing strategy that encourages customers to buy.
- Discover your TVR Solutions.
Jonathan Bohn, Business Coach, Soko Ventures
This is a Zoom event. The link will be emailed when registration closes. A laptop or desktop are the recommended devices for participating in this event.
Registration and Fees: Payment of seminar fees may be made by check, money order or credit card. Payment must be received to guarantee your space in an event.
Refund Policy: If you wish to request a refund, please contact the conference organizer listed above to discuss. You may also elect to send a substitute in your place. If the event is cancelled, all fees will be returned.
Special Accommodations: In accordance with the American Disabilities Act and state law, you may request accommodations due to a disability by contacting the event organizer listed above. Advance notice may be necessary for some accommodations. Registration must be paid prior to accommodation requests.
SBA Disclaimer: All SC SBDC training events are funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions, and/or recommendations expressed herein are those of the author(s) and do not necessarily reflect the views of the SBA.
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